If you’ve been following along over the past few weeks, you’re likely aware that we’ve been doing a gradual deep dive into all things creatine.
Why?
For starters, creatine is the undisputed king of sports nutrition. It has been studied thousands of times and continually showcases its diverse benefits, including enhanced athletic performance, brain function, energy production, and mood support. Perhaps most importantly, creatine has a very high safety profile. It’s also incredibly affordable.
To help meet our consumers where they are now—and where they’re going in their respective fitness journeys—we created a line of unique creatine-based supplements.
We’ve already discussed Creatine + Tone & Define [insert hyperlink to the article]. Today, we shift our focus to our offering that helps jump-start your day and boost productivity: Creatine + Energy & Focus.
What is Creatine + Energy & Focus?
Creatine + Energy & Focus combines a formidable trio of:
- Creatine Monohydrate (5g)
- Cognizin® Citicoline (250mg)
- InnovaBean® Natural Caffeine (100mg)
This expert-crafted formula helps you train harder, stay focused, and perform at your best—both in the gym and at the office. It’s also perfect for daytime energy and focus, making it great to take even on non-training days.
Creatine Monohydrate (5,000mg)
Creatine is best known for improving athletic performance and enhancing lean muscle gains. As we mentioned earlier, creatine has a lot more to offer—including natural energy production via boosting the creation of ATP—the cellular currency of energy production.
In case you weren’t aware, your brain is one of the most energy-demanding organs in your body. Even though it accounts for just 2% of body mass, the brain consumes 20% of your body’s energy—that’s 10 times more expensive per gram than muscle tissue.[1]
Creatine improves your body’s ability to rapidly regenerate ATP, helping it to deal with energy-intensive processes, including resistance training, interval training, sprinting, and problem-solving.
Newer research has uncovered creatine’s brain-boosting benefits, particularly in memory, attention, and reaction time. [2,3]
Cognizin® Citicoline (250mg)
Choline is an essential micronutrient required for the proper development and maintenance of the nervous system. It also plays an important role in liver health.[4]
In the brain, choline provides the backbone for the “learning” neurotransmitter, acetylcholine. It is also involved in memory formation, the mind-muscle connection, and muscle contraction.[5] Simply put, choline is a nutrient that can help you perform better at work, in the classroom, at home, and in the gym.
Cognizin® citicoline is an ultra-premium form of choline that is more bioavailable than other choline supplements. In fact, studies show that Cognizin supports [6,7,8]:
- Greater memory & focus
- Increased attention
- More mental energy
InnovaBean™ (100mg)
Caffeine is a substance we’re all familiar with. It’s present in coffee, tea, energy drinks, and pre workouts. We know it for its formidable energy boost—especially on those mornings after a late night.
You may be surprised to know that it has a robust body of research demonstrating its benefits for physical and mental performance, mood, and focus.
Most products use synthetic caffeine due to its low price point. However, we chose a natural extract in InnovaBean®. It is water-extracted, naturally produced from sustainable green coffee beans, and offers high purity. Green coffee beans are also rich in antioxidants that provide a wide range of benefits.
How to Take Creatine + Energy & Focus
Mix 1 scoop with 10 oz of cold water and consume 30 minutes before your workout. On non-training days, take 1 scoop in the morning to maintain creatine levels, enhance performance and productivity, and support muscle recovery.
Stacking Options
Creatine + Energy & Focus supplies a full 5g of creatine per day, along with research-backed amounts of Cognizin® and natural caffeine.
It can be taken on its own, or stacked with our other creatine-based products for additional benefits, depending on your goals. In fact, research shows that taking higher amounts of creatine may open the door to new benefits, such as improving hydration or combating sleep deprivation.
- For increased working intensity and performance, we suggest having a serving of Creatine + Energy & Focus plus a serving of 1UP Stim-Free pre workout.
- For muscle recovery, we suggest having a serving of Creatine + Energy & Focus pre-workout and a serving of Pure Rebuild post-workout.
- If you’re interested in weight loss/body recomposition, we suggest having a serving of Creatine + Energy & Focus in the morning and a serving of Creatine + Energy & Focus in after lunch.
- To help replenish and rehydrate after your cardio workouts, we suggest having a serving of Creatine + Energy & Focus followed by a serving of Creatine + Hydration, which supplies essential electrolytes your mind and muscles need to perform at their best each day.
References
- Balasubramanian V. Brain power. Proc Natl Acad Sci U S A. 2021 Aug 10;118(32):e2107022118. doi: 10.1073/pnas.2107022118. PMID: 34341108; PMCID: PMC8364152.
- Xu C, Bi S, Zhang W, Luo L. The effects of creatine supplementation on cognitive function in adults: a systematic review and meta-analysis. Front Nutr. 2024 Jul 12;11:1424972. doi: 10.3389/fnut.2024.1424972. Erratum in: Front Nutr. 2025 Feb 17;12:1570800. doi: 10.3389/fnut.2025.1570800. PMID: 39070254; PMCID: PMC11275561.
- Prokopidis K, Giannos P, Triantafyllidis KK, Kechagias KS, Forbes SC, Candow DG. Effects of creatine supplementation on memory in healthy individuals: a systematic review and meta-analysis of randomized controlled trials. Nutr Rev. 2023 Mar 10;81(4):416-427. doi: 10.1093/nutrit/nuac064. PMID: 35984306; PMCID: PMC9999677.
- Mehedint MG, Zeisel SH. Choline's role in maintaining liver function: new evidence for epigenetic mechanisms. Curr Opin Clin Nutr Metab Care. 2013 May;16(3):339-45. doi: 10.1097/MCO.0b013e3283600d46. PMID: 23493015; PMCID: PMC3729018.
- Sam C, Bordoni B. Physiology, Acetylcholine. [Updated 2023 Apr 10]. In: StatPearls [Internet]. Treasure Island (FL): StatPearls Publishing; 2025 Jan-. Available from:https://www.ncbi.nlm.nih.gov/books/NBK557825/
- Nakazaki E, Mah E, Sanoshy K, Citrolo D, Watanabe F. Citicoline and Memory Function in Healthy Older Adults: A Randomized, Double-Blind, Placebo-Controlled Clinical Trial. J Nutr. 2021 Aug 7;151(8):2153-2160. doi: 10.1093/jn/nxab119. PMID: 33978188; PMCID: PMC8349115.
- https://www.researchgate.net/publication/266169922_Improved_Attentional_Performance_Following_Citicoline_Administration_in_Healthy_Adult_Women
- https://www.researchgate.net/publication/266169922_Improved_Attentional_Performance_Following_Citicoline_Administration_in_Healthy_Adult_Women
